An Autodesk VRED workstation rendering a yellow Kia concept next to the same vehicle viewed in mixed reality on Apple Vision Pro.

KIA design teams move design reviews to Vision Pro

How KIA uses Innoactive Spatial with Autodesk VRED to review vehicle designs in mixed reality — directly from existing Autodesk VRED scenes.

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The setup

Tool

Autodesk VRED, the standard for automotive design visualization across KIA's design studios.

Headset

Apple Vision Pro, running Innoactive Spatial.

Use case

Surface, stance, and proportion reviews on full-scale concept vehicles before clay milling and physical buck production.

What changed

Three KIA designers wearing Apple Vision Pro reviewing a yellow concept vehicle together.

Reviews happen where the designers are

Designers no longer need to gather around a single CAVE or powerwall. Each reviewer joins from a Vision Pro, in their own studio, looking at the same vehicle at 1:1 scale.

Existing Autodesk VRED scenes, no re-export

The team opens the same Autodesk VRED project they already use for design milestones. Innoactive streams it to Vision Pro — variants, materials, and animations carry over without conversion steps.

Designer in Vision Pro examining the front headlight of a yellow KIA concept up close.

Decisions captured in context

Reviewers annotate directly in the spatial scene. Decisions sync back into the Autodesk VRED workflow so the next iteration starts from a real record, not a meeting summary.

See what KIA is doing on your own program

Start a 30-day Innoactive Spatial trial on an Autodesk VRED scene you already use.

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KIA's design organization runs reviews across multiple studios and time zones. Bringing every reviewer into the same physical room — or shipping a full-size clay model between studios — is slow, expensive, and limits how often the team can iterate.

Working with Innoactive, KIA moved design review onto Apple Vision Pro. Designers open the existing Autodesk VRED project, stream it from an RTX workstation, and join a shared spatial session — co-located in the studio or remote from another site. The vehicle appears at real-world scale; reviewers walk around it, examine surface and proportion details, and capture decisions directly in context.

The result is a tighter, more frequent review cycle: fewer scheduling-driven gaps between milestones, fewer travel-and-shipping logistics, and decisions that round-trip back into the source Autodesk VRED file instead of getting stuck in a meeting deck.

Photos: Apple / Kia.

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